Our Story

Minjae Jaden Kim
FOUNDER & PRESIDENT
Our Story
From the very beginning, I knew the importance of financial literacy and the impact it could have on someone’s life. Growing up, I witnessed many around me struggle with managing their finances, and I couldn’t shake the feeling that something needed to change. The lack of accessible and engaging financial education was a pain point that I couldn’t ignore.
As I navigated my high school years, the idea of creating a solution for this problem took root. I wanted to empower my peers, the next generation, with the knowledge and skills they needed to make informed financial decisions. My passion for making a difference fueled me to build a brand that would bring financial brilliance to young minds.
With a clear vision in mind, I set out on a mission to create a club and curriculum that was unlike any other. My dream was to create a supportive community where young individuals could explore the world of finance beyond just numbers and charts. I wanted to address real-life financial scenarios, from taxes to retirement planning, in a way that was relatable and exciting.
After countless hours of hard work and dedication, our brand came to life. We crafted an innovative and inclusive platform that offered comprehensive financial education for Gen Z and young adults. Our club became a haven for those seeking to learn, share experiences, and grow together as financially responsible individuals
